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Tech Savvy Babies

Saturday, August 20th, 2011

A recent survey of over a thousand moms has revealed just how important technology has become to the modern family. More than 70% of moms told researchers that they don’t go for more than one day without using the Internet. Almost 80% of moms said they consider their cell phone to be a necessity, compared to about 40% who feel that way about their landline. When asked how old children should be before they use technology, 1 in 3 moms said their children used a laptop or cell phone by age 2.

The survey was conducted by The Parenting Group, parent company of Parenting Magazine, Parenting.com and the BlogHer network. Read more about this survey in this BlogHer post.

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Moms Who Blog

Wednesday, September 22nd, 2010

We love Moms Who Blog, and we’re not alone.  Advertisers have long recognized the value of blogging moms.  This became even more apparent at the recent BlogHer ’10 conference in New York City.  Many companies sponsored special events for female bloggers (many of whom were moms).  Participating companies included Pepsico, McDonalds, Gold’s Gym, Ralph Lauren and Proctor & Gamble.

A Retail Advertising & Marketing Association study from December 2009 reports that 13% of U.S. moms of childrens ages 8 to 12 (the tween category) maintain their own blog and 52% read blogs on a regular basis.

Read more about Moms Who Blog at the BlogHer website.

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